Friday, 18 December 2015

Purposes of Media lesson +

Richard Dyers utopian theory 

Escapism
He saw media/entertainment as a form of escapism for its audiences which is why it is popular 

"Audience consumes media to escape reality"

Richard Dyers questions 

Who's our audience?
What do they want?

Dyer believes that audiences consume media to draw key pleasures from that experience 

Nowadays we can tailor what we consume to what we want
Age 
Music taste
Sports 

Communication linked with psychology 

We were asked what we liked in media and our thoughts on why people consume it

Will Patel : "I just like things that provoke emotion weather they are happy or sad"

Hector: "urban reality youth sad but you don't have to endure the reality of it"

Eve: "people like seeing others in a less fortunate situation"

Lily: you can play out an unrealistic fantasy. Wanna be voeyers

Clay: "people like expecting a revelation or thrill, detective stories, cliffhangers etc"

Sidonie: "people like relatable, realistic drama"

Reece: niesh demographic"

Dyer
People like media that expresses ideals about how human life could be organised and lived.

Entertainment offers the image of something better to set against the realities of day to day existence.

Audiences choose to consume media because it includes...

Social tension - Political themes
Kendrick - institutional racism
4 lions- islamaphobia 
X-men/avatar - inequality (others) fear of the Unknown 

Problem vs utopian solution 
Exhaustion - energy
Scarcity - abundance 
Dreariness - intensity
Manipulation - transparency 
Fragmentation - Community

Inadequacy 
Superheros - marvel dc
Being able to dream of being extraordinary 

Treatment 
Equilibrium - disequilibrium 
Dilemmas to overcome 
An exciting incident 

Absence - something that's missing in our lives 
E.g. Happiness, love etc.

Location (homely, uncomfortable)

Personal questionnaire 
What makes you frightened: my future (failure) 

Interesting family member: dad moved to England at 17 with his older brother now works with the lighting crew at the colleseum. Nana, Sufi, 

Happy childhood memory. Watching Fireworks from a pram

Do you have a special/interesting hobby? 
Writing lyrics/poetry, making music/songwriting 

Artist I admire 
Tyler the creator -musician/rapper 
Kendrick Lamar - Musician/rapper 
Wes Anderson - Film Director. 
Heath ledger - Actor. 
Idris Elba- Actor. 
Fred Astaire - Dancer Nadia Latif- Theatre Director 

Period of history that interests you 
The 80's

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